En mi anterior post, abordaba la estrategia de búsqueda de clientes, cuándo y cómo hacerlo. Se trató de un artículo que requería de una segunda parte donde se aborde cuándo tomar la decisión estratégica de buscar mercados, y por lo ... Leer más
El 20 de junio en el Club de Marketing de Navarra organizamos el evento “Competir con Inteligencia. Vender y exportar a través de Marketplaces“. Los miembros de Imeanticipa, Iñaki Oroz y Eduardo Ubide, junto a ... Leer más
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